Our blog / articles

The the Omega project Blog is a place for you to learn more about the latest industry trends that are making marketing more efficient and more engaging. Our goal is to share our point of view on how the marketing and web industry is evolving, and to provide interesting and valuable tidbits that you won’t find anywhere else.

Our blog network brings together news, opinion, and perspectives from our staff, aim to highlight the best in open access marketing, report on news in different fields, and offer industry insights, as well as discuss the day-to-day work and challenges faced today.

21

Aug 2016

Wealth Management Marketing: The Winning Mix

Most of the wealth management firms have been behind the curve in terms of adopting digital marketing strategies, compared with firms in other agencies. According to Forrester Research, “Digital teams at financial services firms have been slower than digital teams in other industries to adopt game mechanics. But the success of game mechanics in sectors like airlines and education has encouraged digital teams in banks, wealth management firms, and insurance companies to adopt these tactics to encourage digital sales and service use.”

16

Aug 2016

Hospitality Marketing Trends 2016 / ASIA

The premium digital marketing segment in is under all the significant changes. The growth isn’t over, though – mobile is exploding and technology is expanding. That means that digital marketing, still a relatively young and swiftly-growing field, is rapidly growing and changing along with it.

14

Aug 2016

Financial Services Marketing In Thailand: What is in demand?

By analysing data on Google and Search partners, we have discovered a significant interest within a number of searches done from Thailand. The table at left shows upper top. By altogether about 100 commercial terms can be used to target exact prospects.